The Reader is quietly confident. She is detail-oriented and appreciates subtle luxury. She prefers refined silhouettes and timeless pieces that speak without shouting.

The Rebel breaks the rules and sets the trends. He wears statement silhouettes, bold colours, and unconventional layering.

The Player is effortlessly confident - charm and chaos in perfect balance. She loves clean, classic tailoring but always with a twist.

The Athlete is fast, focused and unapologetic. He chooses performance-driven pieces that move with purpose.

The Role Model leads by example - grounded, composed and effortlessly polished. She chooses quality over hype, believes in timeless but functional design.

The Late Comer arrives last, looks best. Unbothered by the rush - he wants outerwear that isn't flashy but he won't compromise on performance and versatility.